Gemma Atkinson made her debut video game appearance in Command & Conquer: Red Alert 3 as Lt. Eva McKenna. Gemma Atkinson also took part in EA's Be The One event in Trafalgar Square on 29 October 2008, which forms part of the London Games festival. She also makes her comeback in Command & Conquer Red Alert 3: Uprising as Lt. Eva McKenna, once again.